Digital Marketing Training in Meerut – Webcodershub
What is Digital Marketing?
You must have seen lots of email or banners ads on Facebook, YouTube and lots of renowned website online, these ads are part of Digital Marketing. All the big digital marketing agency meerut are also shifting to Internet Marketing due to High ROI.
It is promotion of services or products or brands on electronic media. Digital marketing is some what different than traditional marketing which involves different channels and strategies to promote services, products and than check what is working and what is not?
Digital marketers monitor every details regarding content watch duration, article reading time or video watch duration to check which content is more engaging than other. Famous digital Marketing Mediums:
Wireless text messaging
Instant mobile messaging
Digital Marketing Training in Meerut at Webcodershub Institute
Webcodershub Marketing Institute provides advanced training in Meerut of digital marketing through its detailed courses in the field. Main aim of this digital marketing course is to educate Marketing managers, working professionals, Students, business owners and Entrepreneurs. Top most priority of this course is to provide the best knowledge to the professional and business which can help in enhancing their skills with enhancement in their businesses.
Scope of Digital Marketing
The old methodology(Tv, Radio, Hoardings, Banners, Magazines) of marketing is now vanishing, these traditional methods are not enough for your customers to buy products. Now, Marketing is shifting to online marketing i.e on Digital Sphere (Internet, Mobile Ads, Youtube, Social Media). In India number of users online is increasing with a very fast pace which has increased presence on customer online. This technique is very useful as we can target the customer when he enquire about the product or when he is willing to buy the product. So digital marketing has huge demand of digital marketing experts for promotion of brands and products online.
Career Prospects and Options in Digital Marketing
As we all know that world is going Digital and thus most of the companies in India will be online by 2020 and this will create huge demand for SEO executives in India. This field is not only limited to only SEO but also need content writer, Designers and PPC experts. In 2012 Digital Marketing Spend in USA was 62 billion Dollars and now Forbes report Says it will reach $120 Billion By 2021. India is on the same path of USA .
As discussed their are various fields based on the company Profile. Take a look on some of the Popular post in Digital Marketing Industry.
Digital Marketing Manager
Social Media Manager
Content Writer and Marketer
Email Marketing Manager
Also read the courses in SEO, Google AdWords, Google My Business and Google Analytics.
Digital Marketing Training Expert Course
Duration: 03 Months
Digital Marketing needs about 3 months for full course training. This course will help you from basic level to advance level basics for digital marketing. The classes will be conducted by the experts of SEO with in depth discussion on all the topics. Every class will be practical based and you will be working and learning the course simultaneously. Course main Topics will be ON-page and Off-Page SEO which will be discussed with live examples.
Google Analytics Course Syllabus
Duration: 20 days
Google Analytics needs about 20 days for full course completion. In this course you can track the full performance of the website, this helps in checking that your working in right direction. This course will be conducted by the expert in this field and attained results online. All the classes will include live projects monitoring to empower your skills and performance. This course will include the following topics:
1. Google Analytics
2. Importance of Google Analytics
3. Fundamentals of Google Analytics
4. How to Track Landing Pages
5. How to Track Location
6. User Tracking
7. Tracking Conversions
8. Monitoring Website Performance
9. Monitoring Visitors Behavior
10. Setting up Goals and Funnels
11. Other Analytics Platforms
Topics Covered in this SEO Course:
ON PAGE SEO OPTIMIZATION TRAINING
Site Analysis • Analysis of Similar websites • Meta Tags • Creating Sitemaps • Creating Robots file • Optimize SEO Content • Canonical Implementation • Keyword Research • Keyword Density • Internal linking • Meta tags creation • Basic HTML knowledge • Hyperlink Optimization • In depth site Analysis
• Link Validation • Meta Description Tags Optimization • Meta Keywords Tags Optimization • Navigation & Design Optimization • Text Modification Optimization • Title Tag Optimization • Broken Links Checking • Internal Link Structuring • Google webmasters tool • Quick indexing techniques • Search Engine Submission • Online PR • Case Study of White Hat SEO • Case Study of Black Hat SEO • Case Study of Grey Hat SEO • Google Sandbox Effect • Image Optimization • Optimization of Keyword • Bold, Italic effect to main keywords • Canonicalization • Competition Analysis • CSS Validation • Html Validation • Google Base Feeds • H Tags Optimization (Eg: H1, H2, H3) • HTML Code Clean Up & Optimization • Image Optimization • URL Rewrite • W3C Validation • Local Search Engine Optimization • Site Back-links count • Optimization for Multiple Browsers • Google, Yahoo & Bing Site Map Creation • Google Webmaster Tools account setup & monitoring • Website Spell Check • Check Search Engine Road Blocks
OFF PAGE SEO OPTIMIZATION
Page Rank • Page Rank Increment • Backlinks • Type of Backlinks • Link Building • Quality Link Building • Type of Link Building • Google Friendly Link Building • Web 2.0 Submission • Directory Submission • Search engine submission • XML Site maps submission • Customer Review Submission • Regional Directories Submissions • Paid Submission • Face Book Twitter Marketing • HTML Sitemap for users • Forums Posting • Social Bookmarking • Classifieds Submission • Google Maps • Business Local Listing • XML Site Map Creation & Submission • Blog Writing • Article Writing • RSS Feeds Submission • Link Building • Directory Submission • Blog Posting • Business Listing •Social media marketing
SOCIAL MEDIA MARKETING
1. Introduction to Social Media
2. Benefits of Social Media Marketing
3. Social Media Sites
4. Facebook Account Creation
5. Facebook Page Creation
6. Google Plus
*Basics of HTML and Website Designing will also included in this course.
Digital Marketing Training Meerut Course Fees Structure
Visit Our Office Webcodershub: